bsc marketing

The BSc Marketing program is designed to equip students with a comprehensive understanding of marketing principles and practices in today's dynamic business environment. It covers core marketing concepts such as market research, consumer behavior, branding, advertising, sales management, digital marketing, and marketing strategy. Students will learn how to identify market opportunities, develop effective marketing campaigns, analyze marketing data, and build strong customer relationships. The program emphasizes both theoretical knowledge and practical application through case studies, simulations, and real-world projects, preparing graduates for successful careers in various marketing roles.