ba public relations management

The BA in Public Relations Management programme provides students with a comprehensive understanding of the principles and practices of public relations in a dynamic and interconnected world. It equips students with the knowledge and skills necessary to manage communication, build relationships, and shape public perception for organizations across various sectors. The programme focuses on strategic communication planning, media relations, crisis communication, digital PR, and ethical considerations. Students will learn how to develop and execute effective PR campaigns, manage social media presence, handle media inquiries, and navigate communication challenges in a responsible and ethical manner. They will also develop strong critical thinking, problem-solving, and communication skills to succeed in the competitive PR industry.