ba communication applied media technology

The BA Communication Applied Media Technology programme is designed to provide students with a comprehensive understanding of communication principles and the technical skills necessary to thrive in the rapidly evolving media landscape. This interdisciplinary programme blends theoretical knowledge with hands-on experience, enabling students to create, analyze, and strategically utilize various media technologies. Students will learn to conceptualize, design, and produce content for diverse platforms, including digital media, broadcasting, and interactive media. The programme emphasizes critical thinking, ethical considerations, and innovative problem-solving in the context of media production and consumption. It also aims to develop media entrepreneurs who can take advantage of the opportunities available in the media and communication space in Ghana and beyond.