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The BA Business Studies (General Business) programme provides a broad understanding of the principles and practices of business management. It is designed to equip students with the essential knowledge and skills required to succeed in various business environments. The programme covers core business functions such as accounting, finance, marketing, human resources, and operations management. Students will learn how to analyze business problems, develop effective strategies, and make informed decisions. Emphasis is placed on developing critical thinking, problem-solving, and communication skills to prepare graduates for diverse career paths.
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